It’s no secret that millennials are rising up in the workforce.  

According to the Pew Research Center, millennials make up 35 percent of the U.S. workforce, and that number is rising. Right behind them is Gen Z, or people born between 1995 and 2010, a group of nearly 61 million people.

Recruiting millennials and Gen Z-ers has proven difficult for some industries, but studies have shown reaching out early can be the key to attracting a younger workforce. If you’re looking to make new hires in the next few years, consider how (and where) you’re presenting you and your business.