Don't be the vendor that lands their biggest client yet with a three-year term and a healthy year-over-year built-in increase, but now, halfway through the third year, you are questioning this big client's "stickiness." Learn how to turn those clients into partners by building relationships that outlast RFPs - this session will cover how to build partnerships by leveraging all of your organizational facets, from your salespeople, marketing team, operations team and front-line workers. Access the depth of intellect that already exists in your organization and gain practical tips for keeping customers in an ultra-competitive market.